04/17/2026
THIS IS URGENT: 50 orders will keep us going. Without it, we have to close.
Hi everyone,
This is a really difficult email to write.
Lion+Owl has been something I’ve poured my heart into — a brand inspired by my own kids, built with the hope of creating something meaningful that helps kids feel confident, capable, and truly themselves.
But right now, we’re at a breaking point.
Unless we can generate immediate support, we will have to shut Lion+Owl down.
Here’s the reality:
If we can get just 50 people to place an order of $200 or more, we can keep going. We can keep building. We can keep showing up for the kids this brand was created for.
If not… we may have to close our doors.
I know that’s a big ask. And I don’t take it lightly.
If you’ve ever supported us, believed in what we’re doing, or even just followed along — this is the moment where it truly matters.
Here are a few ways you can help:
1. Place an order (every single one makes a difference)
2. Purchase a gift card for later
3. Share this with someone who would love what we’re building
4. This isn’t just about sales — it’s about whether this mission gets to continue.
I still believe deeply in what Lion+Owl stands for. I just can’t do it alone.
If you’re in a position to help, it would mean more than I can put into words.
With gratitude,
Jeff
P.S. We don’t need thousands of people — just 50 who believe in this enough to step in right now.
SHOP NOW:
Lion+Owl