Wish Upon Boutique

Wish Upon Boutique Wish Upon Boutique | Stoughton WI
Effortless style for every season!
💪🏻 Woman-Owned Small Business
🛍️ Shop online with FREE U.S.

shipping $100+
🔗 www.wishuponmadison.com Store Hours:
Monday: CLOSED
Tuesday: CLOSED
Wednesday: 11am - 5pm
Thursday: 11am - 5pm
Friday: 11am - 5pm
Saturday: 10am - 3pm
Sunday: CLOSED

Founded in May 2023 by Erica Wiley, Wish Upon Boutique is Stoughton’s best kept secret and offers the latest styles with all the warmth and charm you’d expect from a small-town boutique. Shop online 24/7 via our website at www.wishuponmadison.com

09/10/2026

Consider this your sign to upgrade your Game Day lineup. ❤️🤍

Our Saturday in Madison Collection is stocked with cute knits, cozy sweatshirts, statement pants, hats + more for the tailgate, Camp Randall, watch party and every Madison Saturday in between.

Game Day, but make it chic and cute. 🏈❤️🤍

Shop in-store + online!

This combo = how we’re dressing for September. ❤️🤍👖The First Class Red & Cream Sleeveless Knit Vest is SO good on its ow...
09/06/2026

This combo = how we’re dressing for September. ❤️🤍👖

The First Class Red & Cream Sleeveless Knit Vest is SO good on its own right now, but just wait until the temps drop. Layer it over a crisp white button-down and you’ve got an entirely new look for cooler days.

And can we talk about these jeans?! They are the perfect length for sandals now AND ankle boots later, plus that super-stretch denim makes them every bit as comfy as they are cute.

✨PSA: Light wash denim is NOT just for summer! 🤎 Pair it with tan, camel, olive green or a cozy cream sweater and it instantly feels like fall. The cooler light denim actually looks SO good against all those warm, rich autumn colors.

Basically, these are the pieces that earn their spot in your closet because you can wear them now AND later. 🙌

👀: Hi Prince! 🐾

This jumpsuit is SO GOOD. 🥑💛 The quilted texture, wide leg, front pockets and that bold avocado color make it one of tho...
09/05/2026

This jumpsuit is SO GOOD. 🥑💛 The quilted texture, wide leg, front pockets and that bold avocado color make it one of those pieces that does all the work for you.

Wear solo now, then layer it over your favorite tee or long sleeve when the temps drop. Chic, cute & comfy! The perfect throw-on-and-go piece for fall! 🍂

Available now in-store and online at Wish Upon Boutique!

⭐Go Anywhere Textured Jumpsuit (Avocado)⭐

✨ Up North Charcoal Plaid Hoodie Pullover ✨Open 11:00 AM - 5:00 PM today! Have a safe Labor Day weekend! 💗
09/04/2026

✨ Up North Charcoal Plaid Hoodie Pullover ✨

Open 11:00 AM - 5:00 PM today!

Have a safe Labor Day weekend! 💗

New Arrival 🍂Up North Charcoal Plaid Hoodie Pullover available in store and online now! ✨
09/04/2026

New Arrival 🍂

Up North Charcoal Plaid Hoodie Pullover available in store and online now! ✨

Okay, these bags are FUN. 😍Part wristlet, part clutch, and finished with the cutest braided handles + oversized tassels....
09/03/2026

Okay, these bags are FUN. 😍

Part wristlet, part clutch, and finished with the cutest braided handles + oversized tassels. Grab one for a night out, dinner, drinks or anytime you want to leave the big bag at home.

And YES...choosing a color is going to be a problem. 😂🤎🖤🩵

Shop the Belle Cuff Handle Wristlet Clutch in-store or online 24/7!⭐

Well, this rack is looking VERY September. 😍🍂Texture, stripes, rich fall colors and those wear-with-everything neutrals....
09/02/2026

Well, this rack is looking VERY September. 😍🍂

Texture, stripes, rich fall colors and those wear-with-everything neutrals...the transition into fall is officially happening at Wish Upon and we are HERE for it.

Come see what’s new this week! 🤎
Wed 11a-5p
Thurs 11a-5p
Fri 11a-5p
Sat 10a-3p

🍷 TICKETS ARE LIVE! 🍷Hi friends! Tickets for the WI Chamber of Commerce Wine Walk are officially on sale! 🎉 This is suc...
09/01/2026

🍷 TICKETS ARE LIVE! 🍷

Hi friends! Tickets for the WI Chamber of Commerce Wine Walk are officially on sale! 🎉

This is such a FUN night in downtown Stoughton and Wish Upon is excited to be participating as a "Sipping Stop" again this year! 🥂🛍️

Tickets are limited and this event is always a popular one, so grab yours before they’re gone!

📅 Oct. 8, 2026 from 5:00pm - 8:00pm

🍷 Tickets + all the details:
https://www.stoughtonfestivals.com/winewalk

Who’s coming?! 🙋‍♀️🍷

Feminine, elevated basics like the Chantilly Lace-Trim White Henley Top are our September jam! ✨🎀 Perfect on it's own o...
09/01/2026

Feminine, elevated basics like the Chantilly Lace-Trim White Henley Top are our September jam! ✨🎀 Perfect on it's own or under one of our soft and cozy cardigans! 💗

Your new fall bag has entered the chat. 👜 Meet the Briar Zipper Crossbody Bag!👋These crossbody bags are the perfect grab...
08/31/2026

Your new fall bag has entered the chat. 👜 Meet the Briar Zipper Crossbody Bag!👋

These crossbody bags are the perfect grab-and-go size with plenty of room for all the essentials, adjustable straps and SO many gorg colors + they are PETA approved! ⭐

Now the hard part...which one are you picking?! 🤎🖤🤍❤️💚

Address

161 West Main Street
Stoughton, WI
53589

Opening Hours

Wednesday 11am - 5pm
Thursday 11am - 5pm
Friday 11am - 5pm
Saturday 10am - 3pm

Telephone

+16085158720

Website

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