MOJO Product Design

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Union City, NJ
MOJO Product Design

Product Design & Development consultancy servicing a diverse array of clients. Specialties: Experti

08/26/2026

New York has a reputation for moving fast. For product designers, that's exactly what makes it inspiring.

Walk a few blocks and you'll notice packaging competing for attention in crowded beauty stores, clever retail displays squeezed into tiny spaces, subway signage that's instantly recognizable, and storefronts that have just a few seconds to catch your eye.

Every detail is designed with purpose.

For Jeff and the MOJO team, whenever we're looking for inspiration, being based in New York gives us the opportunity to observe how people actually shop, interact with products, and make purchasing decisions in real-world environments.

The city is a reminder that great design isn't just about how something looks. It has to stand out, communicate quickly, feel intuitive, and work in the real world.

Some inspiration happens in the studio.

Some starts on a New York City sidewalk. 🗽

08/19/2026

2027 product launches are closer than we think!

For beauty, personal care, and consumer product brands, August is often when future launches, holiday releases, gift sets, limited editions, and retail displays start needing more than a moodboard. 🎁

When a timely product idea needs to become something that can be prototyped, tested, produced, and placed in front of consumers, MOJO helps make that next step real.

Start planning your next product launch with MOJO: https://www.designatmojo.com/contact-us

08/17/2026

Before a focus group can give useful feedback, they need more than a concept to look at. They need something they can actually hold, use, and react to.

For this Schick project, MOJO supported product design, development, prototyping, and short-run production, creating injection molds for 2-shot overmolding and insert-molded parts for testing. ⚙️

The goal was to create molded parts that could help the team understand how the product felt, moved, fit, and performed before larger production decisions were made. That kind of feedback is hard to get from a rendering alone, especially when comfort, motion, and usability are all part of the product experience.

When a product needs to move from design direction into functional testing, MOJO helps build the bridge between idea, prototype, and production. 🧩

See how MOJO supports prototype-to-production work: https://www.designatmojo.com

08/13/2026

Color can carry the whole product story.

For this Maybelline lip product, the color is the first thing you understand. Before the product is opened, tested, or explained, it already communicates energy, confidence, beauty, and brand recognition. 💄

That is the power of color in product design.

It can guide the mood, sharpen the shelf presence, and help a product feel instantly recognizable. It also has to work through real development decisions, from material selection and opacity to finish, consistency, manufacturing, and retail lighting.

A color direction that looks striking in a render still has to hold through prototypes, production, and the final consumer experience.

For this project, color was not a finishing touch. It was the story.

Bring your next product from color direction to production reality: https://www.designatmojo.com/contact-us

08/11/2026

Before a product ever makes it into someone’s routine, it has to hold its own in the place where buying decisions happen. 🛍️

On a beauty counter, a display tray, or a retail shelf, packaging has only a few seconds to communicate what the product is, how it feels, and why someone should pick it up.

That is why details like silhouette, color, cap shape, label placement, and finish matter so much. They are part of the first impression.

For Oera, the packaging needed to feel clean, polished, and easy to understand in that retail moment while still feeling right at home. When a strong packaging direction needs to work on shelf, at the counter, and in the consumer’s hand, that is a good time to bring MOJO into the process. ✨

Let’s talk about your next product design project: https://www.designatmojo.com/contact-us

08/08/2026

In the U.S., sunscreen is regulated as an over-the-counter drug, which means new ingredients often take a longer path to market than many beauty or personal care products.

That's why the FDA’s approval of bemotrizinol is worth paying attention to. It is the first new active sunscreen ingredient added to the OTC sunscreen monograph since the late 1990s.

This can affect:

☀️ What claims can be made
☀️ How benefits are explained
☀️ What packaging needs to communicate
☀️ How consumers understand the product
☀️ How the product earns trust on shelf

In categories like sun care, packaging has to do more than look good. It has to help translate science, regulation, and product value into something clear enough for the consumer to understand.

That is where thoughtful design matters.

Read more from the FDA here: https://www.fda.gov/news-events/press-announcements/fda-expands-sunscreen-options-first-time-20-years

07/20/2026

Material Monday is looking at a plastic alternative built with real manufacturing in mind.⚙️

Korean startup Day1Lab has created a home-compostable material that leaves zero microplastics behind and can decompose in different environments, without needing the specific heat and humidity conditions that many biodegradable plastics require. 🌱

Its pellets are compatible with existing plastic manufacturing machinery, which means the material can be shaped into products like food trays, utensils, cosmetic bottles, and flexible packaging films.

That is what makes this especially interesting from a product development standpoint.

A plastic alternative cannot only sound good in theory. It has to work with production, scaling, end use, and the systems brands already rely on.

At MOJO, this is the kind of material innovation that gets our attention: better for the planet, but still built for how products actually get made.

07/16/2026

Beauty packaging has a big job.💄

It has to earn attention on the shelf, feel natural in the hand, fit into someone’s daily routine, and hold up after the first use.

That is where good packaging design gets more interesting. The product has to look like the brand, feel right for the formula, work with the way people actually use it, and still make sense for production.

MOJO worked closely with the talented Maybelline creative team to help bring these kinds of ideas to life, where beauty, usability, and manufacturing all have to meet in the same package.

When a beauty product is ready to move from a strong idea into packaging that feels considered, functional, and ready for real consumer use, that is when your brand should call MOJO.

See more of our product design work at https://www.designatmojo.com/

07/14/2026

Sometimes it is not the label, the color, or even the overall shape.

It is the moment when the cap closes cleanly. The way the product balances in the hand. The grip that makes it easy to use. The material that feels right for the brand. The hinge, seam, or closure that works so naturally the consumer barely thinks about it.

That is usually the point.

A thoughtfully designed product does not ask the user to work too hard. It feels intuitive because the decisions behind it were made carefully, from form and proportion to manufacturing, material choice, and everyday usability.

A product can feel premium before someone ever reads the label. It can also feel frustrating in seconds if it is awkward to hold, difficult to open, too slippery, too light, too heavy, or unclear in how it should be used.

That is the kind of detail a product designer is trained to see: the difference between something designed only to be seen and something designed to be used.

See more product design stories at https://www.designatmojo.com/

07/09/2026

Prototype-to-production is where the small details start asking bigger questions.

For L’Oréal Paris Advanced Hair Care, MOJO created injection mold tools for living hinge flip caps, developing four unique designs and molding several thousand pieces for industry review and plant set-up.

At this stage, the work moves beyond proving that a concept can function.

That is when the prototype starts carrying more responsibility. It needs to prove consistency, hinge performance, closure durability, and compatibility with the steps that come next: filling, assembly, industry review, and plant set-up.

That is where prototyping becomes a production learning tool.

Because getting to manufacturing is not only about making a design look ready. It is about testing whether it can behave ready.

See more of our product design work at https://mojoproductdesign.com/

Address

1620 Manhattan Avenue Studio B3
Union City, NJ
07087

Telephone

+19176784464

Website

http://www.designatmojo.com/

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