05/29/2026
Drop 8 goes live at midnight.
BuckEmCo is a small team. Just a handful of us chasing an idea that started with nothing and slowly became something that means something to us.
The coolest part for me has been watching my wife .holman pour herself into this brand. I've watched her spend countless hours on every piece, pulling inspiration from her Hawaiian roots while making it completely her own. She's created things that mean something to her, and because they mean something to her, they mean something to me.
Every drop is special because of the work that goes into it, but this one hits a little closer to home.
One thing I've always cherished is where I'm from. Over the years, Hailey and I have realized that home isn't a place. It's people.
This collection carries touches of Hawaiian culture, but Hawaii itself isn't what inspired it. The people are.
We're incredibly grateful for the people in our lives, and we're excited to share a piece of that with all of you.
Drop 8. Midnight.
-LH
