SHOO

06/19/2023

The Dalai Lama says that "compassion is the radicalism of our time." I think he is right. Kindness and generosity in such times are radical. I am back to creating long-form journalism I care about one story at a time after being seriously injured in May 2021. This is a story about Stacy Chong a Parsons School of Art-trained fashion designer and the plight of the families left behind in Afghanistan. Stacy went from fast fashion design in NYC to work for the Peace Corps and NGOs in Afghanistan and Moldova. She is crowdfunding the most gorgeous trousers on the planet, featuring hand embroidery work by skilled female artisans in Kabul. As the ladies can no longer go out to work unaccompanied, SHOO Apparel is taking the work to their homes, and paying them fairly for the work. Read the despatch story and interview and fall in love with the idea of fabulous, trousers made with compassion and warrior-woman appeal! Oh, and the perfect trousers await you! AJ.

Can fabulous, slow-fashion pants help the women of Afghanistan and emulate the style and humanitarian work of Audrey Hepburn? Alison Jane writes about a fashion collaboration from Baltimore to Kabul.

03/01/2023

The most comfortable & stylish pants that support Afghan women, now taking orders on Kickstarter. 35% off Early Bird Special - TODAY ONLY. Don't miss it!!

02/27/2023

Hi Everyone!
Congrats to the Do Good Giveaway winners
Joy Ausman, Jane Pound, Bobbie Novak, Leah R!

I’m sorry for those of you who didn’t win a free pair of pants, but all is not lost! The campaign has deep discounts going on right now, come check it out!

https://www.kickstarter.com/projects/stacychong/do-good-pants-that-support-afghan-women-by-shoo?_kx=

02/12/2023

Afghan women are strong, smart and beautiful. And, like us, they take great pride in working to support their families. Yet, since the Taliban took over in 2021, women are not allowed to go to school, office, or even buy a sim card. They are expected to stay home and breed, like cattle.

Let's stand with Afghan women by supporting their work!

SHOO Apparel

02/03/2023

Here are more details about the awesome SHOO Warrior Pants from the upcoming Kickstarter campaign!

This is "SHOO WARRIOR PANTS" by Stacy Chong on Vimeo, the home for high quality videos and the people who love them.

01/14/2023

Would you like a free pair of pants?

We are launching some amazing pants that are made in collaboration with a female Afghan artisan! These pants will support the talented artisan and her family.

To spread the word, we are have a FREE GIVEAWAY.

CLICK "LEARN MORE" BELOW TO ENTER!

SHOO Apparel

01/13/2023

You can buy these at www.shooapparel.com

10/10. Much better than lulus leggings oop 🤭

01/13/2023

DO YOU WANT A FREE PAIR OF PANTS?

These pants are a collaboration with an Afghan artisan named Farishta who lives in Kabul.

When I lived and worked in Afghanistan three years ago, I came to know how strong, talented and beautiful Afghan women are, and it was heartbreaking when Taliban came in 2021 and forced all these women to go hide in their homes. They are not even allowed to buy sim cards.

So when I heard that Farishta, a talented embroiderer and artist, was looking for work, I reached out to do a collaboration. That led to the creation of 2 fabulous SHOO pants styles that utilize Farishta's embroidery work.

We want to spread the word about these fabulous pants so we are having a Giveaway for a free pair of pants!

Go to the link below to enter!
https://www.shooapparel.com/pages/shoo-do-good-giveaway



www.shooapparel.com

01/13/2023

Out of the way world. Mom has got her "let's go out for an explore" pants on. ♡ [AD]
These pants have 8 pockets! Yes, 8 pockets! So comfortable. Perfect for walking the dogs, exploring our beautiful world, or hitting the city for a fancy dinner. So versatile! What's not to love? These pants have a superior quality, gorgeous zippers and lots of stretch to handle any and all adventures.

01/11/2023

Two awesome styles of DO GOOD pants that are sustainable, stylish and unique - with amazing fit. Look good while doing good.

01/02/2023