07/08/2025
Well, I have been trying to figure out how to speak to my customers about the changes coming. I will say, I will be closing down the Retail Space, and focusing solely on website sales, and social media selling. But dont panic! I will still have a presence in Zumbrota, as I love all of my customers, other local businesses, and what I do. I will continue to utilize the office side to sell samples, make custom shirt orders, and carry a very small amount of inventory, and act as a pickup location.
But why, Dione?!
Well, I always pride myself on being honest to a fault. So here goes. This current economy has squashed small businesses. That’s it. Tariffs, taxes, small business loans… the current financial climate rewards large corporations with tax breaks, discounts, and kickbacks. Wholesale boutique prices have soared to over what I was charging for my products. You won’t be considered for a small business loans unless you make at least $25,000 a month Bitch, if I had that kind of money, I wouldn’t be trying to get a small business loan! I have suffered the slings and arrows, trying not to pass along my expenses to my customers. Holding onto a business I love, but is literally COSTING me to keep my doors open. Overhead for small business retail has become a giant monster in this financial setting. People are scared. Prices have soared for groceries, utilities, cars, and gasoline to name a few. A trip to McDonald’s for three costs my family $30. People won’t spend money on small business locally, but have been grinding their teeth in anticipation of Prime Day. The system is broken. I am broken. After starting with one rack 7 years ago, I have decided that maybe it’s time to go back to the beginning. I will be doing pop ups, ghost boutiques and using the office side as my headquarters. There has got to be a better way. I love you all.
I am fighting a bout of pneumonia, but will start transitioning this week. I am so sad, but optimistic for the future! If something isn’t working, you pivot. Or you don’t survive. Stay tuned for updates!