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AYANI

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Effortless, feminine and undeniably elegant, AYANI represents the affordable luxury clothing that you will not be able to leave sitting in your wardrobe.

Created in Berlin, each style aims to reflect the confidence of the modern woman.

01/11/2026

Style check ✨

I design dresses to work with your wardrobe — not just for one season or one occasion.

Layer it, dress it up, dress it down and make it yours. 🤍

How would you style your AYANI dress for colder days? 🍂

29/10/2026

Next collection loading… 👀

From first ideas and sketches to fabrics, patterns and samples there’s a lot that happens before a new AYANI dress is ready.

We’re at 70%… but we’re not there yet. 🤍

Follow along to see the next AYANI collection come to life.

27/10/2026

What do women notice first when they try on an AYANI dress? 👀

The comfort. The easy fit. That instant feeling of being dressed without overthinking it.

And then… they find the pockets. 😉

What do you notice first in a dress? 🤍

25/10/2026

I got tired of dresses that make you sweat, so I designed differently. ☺️

Breathable fabrics, room to move, comfortable all day — designed for real life.

And that’s exactly what I’m keeping in mind while creating our new collection. 🤍

What’s a must-have for you in a dress? 👇

22/10/2026

Yes, this is part of the design process. 😂

Because a dress shouldn’t just look good — it needs to move with you and work in real life. That’s why every design gets a proper reality check. 🤍

What would you add to our design check? 👀👇

19/10/2026

What should a dress actually do for you? 🤍

At AYANI, we design dresses to work with your real life — comfortable enough for a full day, easy to style across seasons and occasions, made to work with pieces you already own… and yes, you can even cycle in them. 🚲

Because a dress shouldn’t just look good in one photo. It should be one you reach for again and again. ✨

Ready to find a dress that works for your life? Discover AYANI. 🤍

18/10/2026

Running a fashion brand looks a little different behind the scenes. 😅

One minute you’re designing dresses, the next you’re answering emails, packing orders, fixing the website and moving boxes.

Founder life in a nutshell. 🤍

Small business owners — what would you add? 👇

13/10/2026

What actually happens before a new collection goes live? 👀

Ideas, sketches, fabrics, samples, fittings, adjustments… and a lot of decisions along the way. 🤍

A little behind the scenes of how an AYANI collection comes to life.

Stay tuned to see our new collection come to life. ✨

01/10/2026

21 days. €20,000. And we made it. ❤️

I’m still processing what just happened.

What started as a number that felt almost impossible turned into 103 orders from 94 women across 13 countries.

But more than the numbers, what I’ll remember is the amount of love and support behind them.

Thank you for believing in what I’m building.
For sharing my vision and my values.
For choosing a small independent brand.
For telling your friends about AYANI.
For sending messages, sharing the campaign, buying a dress, buying a gift card and helping AYANI keep going.

Building AYANI has always been deeply personal to me, so seeing how many incredible people are here, who understand what I’m trying to create and genuinely want to be part of it, means more than I can properly put into words.

I feel incredibly lucky to have this community around AYANI.

YOU MADE IT HAPPEN.
NEXT COLLECTION: FUNDED.
LET’S MAKE IT!

Thank you, truly ❤️
Ani

versatile dresses, dresses for work, office to dinner outfit, sustainable dresses, timeless dresses, money can't buy happiness slow fashion

30/09/2026

21 days ago, €20,000 felt like an impossible number.

And now, on the final day, we’re only around €1,000 away from being able to finance the next collection.

I can’t quite believe we got this far!

But we’re not there yet and today really matters.

If you’ve been thinking about an AYANI dress, please order today.

If you don’t know which dress to choose yet, you can also buy an AYANI gift card and use it later, including for the next collection.

And if buying isn’t right for you, please send ayani.co to one or two women you genuinely think would love my dresses.

We’re so, so close. Thank you ❤️❤️❤️

DAY 21/21
€18,799 / €20,000

versatile dresses, dresses for work, office to dinner outfit, sustainable dresses, timeless dresses, money can't buy happiness slow fashion

Adresse

Schönhauser Allee 132
Berlin
10437

Öffnungszeiten

Dienstag	12:00 - 17:00
Mittwoch	12:00 - 17:00
Donnerstag	12:00 - 17:00
Freitag	12:00 - 17:00
Samstag	12:00 - 17:00

Website

http://www.ayani.co/

Benachrichtigungen

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