Birkenstock

Birkenstock Explore our Digital Archive at https://bit.ly/birkenstock250 The company’s historic roots can be traced as far back as 1774.

BIRKENSTOCK used the term ‘footbed’ as far back as the 1930s, helping to shape the way it is used today. BIRKENSTOCK became a global player by the late 1970s. Manufactured in Germany, the sandals are sold in 90 countries on all five continents. In addition to the legendary sandals, BIRKENSTOCK also has a growing range of closed-toe, children’s, and work shoes as well as specialist products for ort

hopedic retailers. The Group is headquartered in Neustadt (Wied). BIRKENSTOCK is represented at nine locations in Germany. The concern also operates its own sales offices in the USA, Brazil, and Hong Kong.

A pop of red, made for every summer step. Discover Plant-Based Nail Polish in Red.
25/05/2026

A pop of red, made for every summer step.
 
Discover Plant-Based Nail Polish in Red.

IN FULL BLOOM at BIRKENSTOCK ParisWe set up a flower bar at the Rue des Archives store in Paris last weekend to celebrat...
19/05/2026

IN FULL BLOOM at BIRKENSTOCK Paris

We set up a flower bar at the Rue des Archives store in Paris last weekend to celebrate our Spring Pack collection, and we are doing it all over again this coming Friday and Saturday, May 22nd and 23rd. If you drop by and purchase a pair of our featured styles – Florida or Gizeh Flowers, you will get a free custom bouquet to take home.

For the first day, we even had - whom you might recognize from our campaign - in the shop making the bouquets herself. Come through this weekend to check it out and grab yours.

People in Birks - spotted across London. Captured in the moments they wear them. From studios to skate spots, Sunday adv...
14/05/2026

People in Birks - spotted across London. Captured in the moments they wear them.
 
From studios to skate spots, Sunday adventures to nights out - creating, connecting, and living London in Birks.
 
What’s your favorite moment in Birks?
 
Featuring Tiffane, Shane, Pickles, Lily, Kayode & Ernie
 
 

It is more than footwear, it’s about recreating the mindful experience of walking barefoot on natural surfaces and the s...
06/05/2026

It is more than footwear, it’s about recreating the mindful experience of walking barefoot on natural surfaces and the sensations that comes with it.

Creating & connecting for  .Ahead of race day in Boston, our community came together for a hands-on customization worksh...
21/04/2026

Creating & connecting for .

Ahead of race day in Boston, our community came together for a hands-on customization workshop—personalizing new pairs, refreshing old favorites, and making each pair their own.

A big thank you to jewelry designer and for leading the workshop, and to Hurdle podcast host & wellness coach for partnering with us to
celebrate marathon weekend.

Congratulations to all the runners!

A collaboration grounded in character and craft, where footwear and clothing act as extensions of identity.Across a shar...
16/04/2026

A collaboration grounded in character and craft, where footwear and clothing act as extensions of identity.

Across a shared imagined world, four distinct figures emerge: The Collector, The Gardener, The Artist, and The Rebel. Each is shaped by process, memory, and material, with garments worn, lived in, and carried forward.

Available now at 1774.com and songforthemute.com, as well as selected retailers worldwide.

The little habits we share.Your feet are part of more moments than you think. Treat them well.We‘re curious about your d...
07/04/2026

The little habits we share.

Your feet are part of more moments than you think. Treat them well.

We‘re curious about your daily foot habits?

Walk Naturally. Just as it’s meant to be.In Jeju, where volcanic landscapes and quiet trails guide the pace, we ease int...
25/03/2026

Walk Naturally. Just as it’s meant to be.

In Jeju, where volcanic landscapes and quiet trails guide the pace, we ease into a slower rhythm - where walking becomes a way of being.
 
From shaping clay at Damhwahun to blending tea at Saai, wandering GotjawalForest, meditating by Breathing Whale meditation, and exploring EongdeongmulValley - every experience reconnects us to body, mind, and nature.
 
A gentler pace. A deeper connection. Back to what feels natural.

From , , and

Walk Naturally. Just as it’s meant to be.In Jeju, where volcanic landscapes and quiet trails guide the pace, we ease int...
25/03/2026

Walk Naturally. Just as it’s meant to be.

In Jeju, where volcanic landscapes and quiet trails guide the pace, we ease into a slower rhythm - where walking becomes a way of being.

From shaping clay at Damhwahun to blending tea at Saai, wandering Gotjawal Forest, meditating by Breathing Whale meditation, and exploring Eongdeongmul Valley - every experience reconnects us to body, mind, and nature.

A gentler pace. A deeper connection. Back to what feels natural.

From , , and

A Familiar Feel.Some things are learned without being taught. A move repeated. A style choice picked up. A way of standi...
23/03/2026

A Familiar Feel.

Some things are learned without being taught. A move repeated. A style choice picked up. A way of standing your ground.

Quiet confidence, shaped by heritage, made for the long game.

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Paris

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