TAIEA

TAIEA TAIEA is a new concept in fashion. Elegant, authentic, creative.

Designed and created in Aotearoa (New Zealand) with passion and purpose, TAIEA is exclusive and inclusive slow fashion designed for comfort and style, with timeless pieces to fit all shapes and sizes. Designed and imagined through an Indigenous Māori lens, language and culture intertwine with the essence of our natural environment, forming a connection that celebrates heritage and authenticity in

every creation. TAIEA is for people who want to display what mana motuhake (noun- self-determination, autonomy and control) means to them through unique and rare pieces of clothing, encapsulating style and class. TAIEA is inclusive and accessible, designed for comfort and wearability for people of all ages, sizes, races, identities and creeds.

Officially in my creative eraRevisiting the past, reimagining different eras, and translating them into something modern...
27/05/2026

Officially in my creative era
Revisiting the past, reimagining different eras, and translating them into something modern yet timeless.
The soundtrack gives you a glimpse into the world we’re creating.

22/04/2026

Tāera o te rā with boss lady ✨

Now that’s what you call Taiea!

From inspiration to embodiment 🥹✨What began with kōrero of kuia, of presence, of pose now comes into form. In the way sh...
16/04/2026

From inspiration to embodiment 🥹✨

What began with kōrero of kuia, of presence, of pose now comes into form.

In the way she stands.
In the way she moves.
In the way she shows up.

Rooted in whakapapa, carried through every detail.

The Mere Trench – inspired by Mere and Mere.

A reflection of legacy, worn in the present.

Available Now

We are nearing the 10 year memorial since the late Mere Haerata Karekare passed away on April 29 2016. She was Te Rina’s...
15/04/2026

We are nearing the 10 year memorial since the late Mere Haerata Karekare passed away on April 29 2016. She was Te Rina’s grandmother who she called Mum. She is one of the driving inspirations behind the Mere Trench. She represented everything that TAIEA does today. It is said the second death of a person is when they are no longer spoken of - there is no return from that. As we approach her 10 year anniversary we share this image today with you all. If your Nan is still here - call her today and tell her you love her.

15/04/2026

First Wear

Seeing it on for the first time. 💁

How it moves.
How it sits.
How it feels.

Save the date!
Thursday the 16 of April 2026 7:00 pm

15/04/2026

They’ve arrived.

Fresh from the box, carrying every story, every detail.

From inspiration to form – now finally here.

The Mere Trench.

ComingSoon

14/04/2026

POV: When Mum says “I need content” - say less.
Graffiti Taketake Hāte Cream 🔥

Shop Taiea now - link in bio 🔗

14/04/2026

They’ve arrived 🎊🧥📦

Fresh from the box, carrying every story, every detail.

From inspiration to form – now finally here.

The Mere Trench.

A deeply personal piece, named in honour of Te Rina’s two nan’s Mere KareKare and Mere Mansfield. It carries the essence...
13/04/2026

A deeply personal piece, named in honour of Te Rina’s two nan’s Mere KareKare and Mere Mansfield. It carries the essence of their aroha and warmth that goes beyond physical.

Designed to shield you from the harshest, wettest conditions, this trench is more than protection from the elements. It is a jacket woven with the memory, strength and aroha, the same aroha that is wrapped around Te Rina.

Crafted from high grade materials 90% Duckdown and 10% feather. It offers exceptional warmth, but it’s true purpose is deeper, to carry that feeling of being held, protected and cared for.

Everytime it is worn, that love lives on!

Available at 5pm on 16 April 2026
Sizes small - 2XL

09/04/2026

Trying to figure out the right name, a name that would hold the story. 🤔

This one felt right, it felt obvious.

ComingSoon

Address

Hastings

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