26/06/2026
Every launch is a team project.
We brainstorm together, give each other feedback. We all have different jobs, different strengths, and different parts of the business that we love.
Since we’ve been hard at work getting ready to launch something new, we thought it’s the perfect time to make sure you know who we are and what we do.
Jess | The Momager
Sometimes she’s managing the kids, and sometimes she’s managing the business.
She’s the one making sure your orders arrive where they’re supposed to, keeping us organized for markets, answering the million little questions that come with running a business, and making sure all of RJ’s crazy ideas actually have a plan.
Every dreamer needs a realist.
RJ | The Dreamer
RJ is usually the one saying, “What if…”
A new design.
A new collection.
A new idea.
A new challenge.
He’s convinced that almost every crazy idea is worth trying, and somehow he keeps convincing the rest of us to believe it too.
Eli | The Artist
Eli has always been creative.
If he has the choice, he’ll pick a pencil over a prompt every single time.
He’s constantly sketching, refining, and pushing us to make every design a little stronger than the last. He reminds us that great art is worth taking the time to create.
Emmy | The Planner and Sewer
Emmy is detail-oriented like her mama. She always knows what’s on the calendar - whether that’s our social media posts, events, or our next vacation.
She helps us plan. Plan the launches. Plan for the markets.
And lately she’s added a new skill to the list, spending hours learning to sew so she can help add another special touch to our next collection.
Alice | The Mini Dreamer
Alice might actually have more ideas than her dad.
She’s constantly dreaming up new designs, new products, and new ways for us to have even more fun.
If there’s a part of the business happening, she wants to be right in the middle of it—and we wouldn’t have it any other way.
