10/30/2026
Every detail has a story. Here’s ours.
Designing CARETTA was never just about creating another p**p bag holder. It was about reimagining something we use every day, bringing intention to an object that’s often overlooked.
We looked to the ocean for inspiration and found it in the graceful silhouette of a sea turtle. Through countless sketches, over 50 iterations, material explorations, and hands-on testing, CARETTA gradually took shape.
From its seamless connection to our signature leash to the satisfying click of its magnetic closure, every detail was considered, refined, and refined again.
The result? A little everyday companion where nature, function, and thoughtful design come together.
A glimpse into our process, and a reminder that even the smallest things deserve great design.
Coming soon. 🌊