Variety Hour

Variety Hour Wear the wonder ✨
Art focused label by textile designer Cassie Byrnes
We ship worldwide, shop IRL at 155 Gertrude St, Fitzroy.

07/09/2026

The story of Tomato, told through cut out animation 🍅

Created entirely by hand by our very talented Kim

This set is the cherry (tomato) on top of our collectionIntroducing the Cherry Blouse and Punnett Short available Wednes...
06/09/2026

This set is the cherry (tomato) on top of our collection
Introducing the Cherry Blouse and Punnett Short available Wednesday 5pm

Tomatoes are my love language 🍅Our most popular print of all time. Painted in 2019. It has lived through six summers, co...
04/09/2026

Tomatoes are my love language 🍅
Our most popular print of all time. Painted in 2019. It has lived through six summers, countless collections and every version of my own personal style. And I still feel completely like myself when I wear it.
We are excited to bring back for the season in all new cuts.
Tomato launching Wednesday 9th of September 5pm.

She’s back 🍅Our most popular print of all time. Painted in 2019. It has lived through six summers, countless collections...
04/09/2026

She’s back 🍅
Our most popular print of all time. Painted in 2019. It has lived through six summers, countless collections and every version of my own personal style. And I still feel completely like myself when I wear it.
We are excited to bring back for the season in all new cuts.
Tomato launching Wednesday 9th of September 5pm.

She’s back 🍅Our most popular print of all time. Painted in 2019. It has lived through six summers, countless collections...
04/09/2026

She’s back 🍅
Our most popular print of all time. Painted in 2019. It has lived through six summers, countless collections and every version of my own personal style. And I still feel completely like myself when I wear it.
We are excited to bring back for the season in all new cuts.
Launching Wednesday 9th of September at 5pm.

The Shih Tzu mini looks good on everyone and these girls just prove our point! Ft. Courtnee Ruth Crews amz Howdy.Molly C...
03/09/2026

The Shih Tzu mini looks good on everyone and these girls just prove our point!
Ft. Courtnee Ruth Crews

amz

Howdy.Molly

Caitlin Harper-Smith

what star sign am i giving?*Images sourced from Pinterest*
01/09/2026

what star sign am i giving?

*Images sourced from Pinterest*

We couldn’t have been prouder seeing alison hope murray in VH at Copenhagen Fashion Week, what an honour!
30/08/2026

We couldn’t have been prouder seeing alison hope murray in VH at Copenhagen Fashion Week, what an honour!

20% OF STOREWIDE✨For the only time this year, we’re going on sale store wide. No exclusions. Thoughtfully designed and b...
23/08/2026

20% OF STOREWIDE✨
For the only time this year, we’re going on sale store wide. No exclusions. Thoughtfully designed and beautifully made pieces made to be loved for years to come.

20% OFF STOREWIDE ✨Our once a year sale is here. Don’t miss it. Made with love and designed with you in mind, our pieces...
21/08/2026

20% OFF STOREWIDE ✨
Our once a year sale is here. Don’t miss it. Made with love and designed with you in mind, our pieces are meant to be loved and worn.

Address

155 GERTRUDE Street
Fitzroy, VIC
3065

Opening Hours

Wednesday 11am - 5pm
Thursday 11am - 5pm
Friday 11am - 5pm
Saturday 10am - 5pm
Sunday 12pm - 4pm

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